Salter Talks Reeboks New Biz Model
Jamie Salter has made his active move at Authentic Brands Group — inking an up to 2.1 billion euro deal to buy Reebok [...]
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Yeezy Veterans, Christopher Bevans and Jon Wexler, Reunite at Shopify
The pandemic has been especially hard for small designer brands, and Christopher Bevans is no exception. The founder of Dyne men’s wear, who [...]
Swimwear Industry Rides Its Next Wave
Swimsuit season has arrived. And it might be here to stay. Scroll through Instagram and one is left to believe that consumers are [...]
Exclusive: Beyonce’s Ivy Park Plunges Into Swimwear
The Beyhive now has something to wear to the beach. The uber-popular Ivy Park collection, created by Beyonce in 2016 and a partnership [...]
Extra Butter Teams With Adidas for Happy Gilmore Collection
It’s been 25 years since Adam Sandler traded in his hockey stick for a golf club in the sports comedy “Happy Gilmore.” And [...]
Adidas Creates TechFit Period-Proof Sports Apparel
Adidas is throwing its considerable muscle behind a sensitive subject: menstruation. The German sports giant will launch a new product category today supported [...]
Avery Dennison’s New Launch Aims to Usher in a New Era for Supply Chains
The Avery Dennison Corp.’s launch of its connected product cloud, called atma.io, promises to reimagine how supply chains operate. The atma.io connected product [...]
Nike Names Successor for Senior Executive Tied to Son’s Sneaker Resell Business
ALL TIED UP: In response to a key senior executive exiting Nike Inc. due to links to her son’s sneaker resell business, the [...]
Changing Places in the Athletic Industry: Key Hire and Departures
Reebok has poached a top-shelf executive from one of its competitors in the athletic industry. Portia Blunt has joined Reebok as vice president [...]
Beyoncé inks new deal with adidas to relaunch Ivy Park, develop footwear
Not even 24 hours after the announcement of new music and an upcoming Netflix special, Beyoncé is breaking the internet yet again. The [...]